LESSONS IN MARKETING EXCELLENCE –
INDIA’S MOST PRESTIGIOUS B-SCHOOL CHALLENGE
L.I.M.E. (Lessons in Marketing Excellence) is the country’s biggest and most keenly contested B-school challenge which is televised on CNBC-TV18 in association with HUL. Every year, top B-schools in India take part in a marketing case-study competition for management students. It gives students a platform to work on real-life & live business challenges, as well as gives companies the opportunity to interact with India’s brightest MBAs, and to share their unique experience.
Over the years, L.I.M.E. has grown into one of the most prestigious and tooth-and-nail competitions among India’s top Business Schools, to find the country’s brightest and best young marketers.
DATA DRIVEN MARKETING
The future remains very bright for data-driven marketing. Along with predictive and artificial intelligence marketing, data-driven solutions are becoming an essential part of successful marketing campaigns.